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17.04.2009: Seasam Group and PELIKA Business Music enter into cooperation

Mikkeli, Finland – Seasam Group and PELIKA Business Music enter into cooperation: SeasamINFOGATE Digital Signage solution is the ideal choice for Restaurants and Cafes. Restaurants and cafes are facing challenges in keeping marketing material up-to date and cost-efficient. Marketing material is mostly static material e.g. posters and printed material. Static marketing material is basically used as decoration not to generate add-on sales.

PELIKA offers restaurants and public premises background music and a variety of arcade games. Seasam is a major distributor of Digital Signage solutions in Finland. PELIKA and Seasam are launching an extensive cooperation by providing Digital Signage solutions for restaurants and cafes. This cooperation covers all markets where PELIKA is operating e.g. Scandinavia and the Baltic States.

  ”I have got a lot of questions lately concerning Digital Signage solutions, so far we have not been able to offer any. We are market leader in our own field in Finland and also a significant operator in the other Nordic countries. Seasam is a natural partner for PELIKA, since the company is market leader in the field of Digital Signage in Finland with their SeasamINFOGATE-solution. Seasam is a professional partner with ability to provide large scale solutions. This integration is a natural way of increasing our business into visual marketing and communication. In this cooperation PELIKA is responsible for distribution of service and installation, Seasam for system operation and control. Seasam is the perfect partner and add-on to our own business” says Kevin Lindström Managing Director at PELIKA Business Music.

SeasamINFOGATE-Digital Signage solution is based on latest technology, by offering our customers a modern and efficient way to develop distribution and presentation of marketing communication material. Our customers vary from nationwide stores and restaurant chains to individual shops. Seasam is the market leader in Finnish Digital Signage markets.

” There is a big demand for cost-efficient communication in the field of Hotels, Restaurants and Cafes. Traditional marketing consisting of posters, flyers and brochures are old fashioned, difficult to keep up-to date etc. In this field you have to react fast, nobody is interested in à la Carte dishes in the morning or tips for drinks for lunch. SeasamINFOGATE-solution makes it possible to show what you want when you want 24/7. Cooperation with PELIKA and Seasam makes it easier and lowers the step to increase services to the visual communications” says Manu Mesimäki Sales Director at Seasam

Group.PELIKA Business Music is Finland's largest digital music provider specializing in business environment background music solutions. The company was formed in 2007, when two of the Finland's largest operators, PELIKA net's Soittorasia business branch and Taustamusa.fi were merged.Our experience in business music solutions reaches as far as to the 1990's when the first ever fully licensed background music software Soittorasia was launched to the commercial use. PELIKA customer portfolio comprises all major Finnish hotel- and restaurant chains, ferries etc. We're also present at the retail sector, providing services to all major gym chains and department stores throughout Finland and Sweden. Seasam is one of the fastest growing software companies in Finland. Seasam's core business is divided into two focus areas: Digital Signage and solutions real time passenger information systems. Seasams headquarters is located in Mikkeli and we have sales offices in Espoo, Joensuu and Poland.

For further information:
Seasam Group
Sales Director Manu Mesimaki
GSM: +358 50 388 1000
manu.mesimaki (at) seasam.com

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